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Core Values


Ownership is a mindset. Your customers and colleagues know that you may not have the answers to everything, but they expect you to take ownership. Your shareholders expect you to treat their money as if it were your own.


To stay relevant you need to continuously be learning. It should be a deliberate process that means taking risks and introducing a level of randomness to your life. However, when you do this, you will constantly be creative, innovative and head of competition – no matter what the current fad is.

Having fun

Having fun is about doing what you enjoy and not taking yourself too seriously. Successes are not just because of you – and neither are failures. Understanding this helps you to stay effective in a constantly changing environment.

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